31) Strategies to Scale Your Value Immediately...

by Adam Khoo

So, let's now come to consider how you can begin to massively
magnify and multiply the unique value that you have? How can you
create multiple streams of recurring income for yourself?

There are basically four major strategies you can employ to add the
scalability factor to your value:

1) Earn royalties and fees from licensing or selling your
intellectual property
2) Magnify your value by reaching more people at one time
3) Earn recurring commissions from sales and referrals
4) Earn profits, dividends and royalties from businesses

Earn royalties and fees from licensing or selling your intellectual
property

Many people get intimidated by the term 'intellectual property' as
they have a limiting belief that they are not intellectual enough
to create something that is of value and can be sold.

In actual fact, any knowledge that you have or any idea, product or
process that you have come up with that can help people solve their
problems and satisfy their needs is intellectual property.

You definitely have some kind of intellectual property! Why? This
is because unless you have intellectual property, you wouldn't be
able to create any kind of value in the first place. For example,
if you are a lawyer, your intellectual property is the legal
know-how you have.

If you are a photographer, your intellectual property is the
knowledge of photography you have and the pictures you take. If you
are a chef, the intellectual property you have are your recipes and
your method of preparation. If you are a manager, your intellectual
property is your ability to manage people and projects.

License and sell the expertise you have and you can scale your
value immediately!

Magnify your value by reaching more people at one time

The second strategy you can employ to massively scale your value is
by using the magnification approach. In short, reach a greater
number of people all at once. Here are a few examples of how people
can magnify their value.

Increase the Size of Your Audience
Magnifying your Services on the Internet
Magnifying Your Value through the Mass Media
Magnifying the Value of Company Shares through Listing

Earn Recurring Commissions from Sales or Referrals

The third strategy is to multiply your value by earning recurring
commissions from sales and referrals. This involves being paid
multiple times for a single sale effort.

In certain industries like insurance & network marketing, the
recurring commission system is in-built into the compensation
scheme. For example, when an insurance agent sells an insurance
policy, he gets paid a commission.

However, insurance agents get paid additional renewal commissions
for the next five years whenever their client pays their annual
premiums. Although they close the sale once, they get paid over and
over again for the same effort. As a result, their efforts are
multiplied!

Earn Profits, Dividends & Royalties from Businesses

The fourth strategy is to use the power of a business to multiply
your value! When you work as an employee or are self-employed,
there is always a limit to how much leverage you can create from
the time you spend at work. You are constantly selling your
personal time for money. Unless you physically spend time, the
income stops.

When you build a business around your value, you will be able to
provide your services to more and more people, without your
physical presence. You literally multiply your value.

There you have it! Four strategies you can use immediately to scale
your value.

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